Briefly: a warning sign for the open web

Peter Bright at Ars Technica has written a good article on how Microsoft’s decision to adopt the chromium web engine in its Edge Browser is worrying news.

The decision means that Google has established effective dominance over web, sort of like Microsoft did around the time of Internet Explorer 6.0.

I wrote quite a while ago why Firefox plays an important part in keeping the web open, and this role seems both more important and trickier as time goes on.

How to block advertisers creepily tracking you with Firefox

Firefox is my favourite browser. (You can read more about why here.)

One of my favourite features of Firefox is that it lets you (relatively) easily block companies from tracking your every movement around the web.

Although I feel too guilty about using an ad blocker on the web, on the basis that it deprives websites of advertising revenue, I feel quite within my rights to use tracking protection. The message I’m sending to advertisers and websites is that “you can show me advertising, as long as it’s not creepy!”. Once you activate the feature it’s amazing how many ads are blocked.

I won’t get into it in this post, but there are many reasons why advertisers and others using creepy tracking technology to follow your every movement on the web is a really bad idea. If you want to know more, I suggest you have a look at Don Marti’s blog.

The feature is very much still in development, so you can’t just go into the normal “preferences” section of Firefox to enable it. Hence I thought I would write a small guide in case there were people out there who either didn’t know the feature existed, or didn’t know how to turn it on.
Continue reading “How to block advertisers creepily tracking you with Firefox”

Why the world needs Firefox more than ever

I’ve been thinking a bit recently about why the world needs Firefox, and the ways in which Firefox can be sold to normal people who don’t know what open source software is and just like something which works. The challenge for Firefox, and Mozilla, lies in turning around this worrying trend:

Usage_share_of_web_browsers_(Source_StatCounter).svg
By various Wikimedia users, CC BY 3.0

I think what’s getting in the way of Firefox growing — or even retaining its market share — is the widespread perception that Google Chrome is “just better”. Moreover, Chrome is pre-installed on Android devices and available on iOS. With Firefox, by contrast, a potential user has to go the trouble of installing Firefox on Android, and it’s not even available on iOS (although that might change). Finally, Google has a huge ad network on which they run ads prodding you to try Chrome to speed up the web, an approach which Mozilla is unable to match.

I’m going to explore why we need browser competition, the similarities between the fight Firefox is currently engaged in and the one it fought against Internet Explorer in the 2000s, as well as how Firefox might break out of the declining (or at least not growing) user-base problem it’s currently in. Continue reading “Why the world needs Firefox more than ever”